Founder and CEO of Brandi Allen Marketing (aka BAM)
I work with health coaches that want to make a difference in women’s lives, ditch the hustle, and still have a thriving, profitable business, all while maintaining balance in their own lives.
My team can help you do this with a curated marketing strategy, monthly content calendars and copy written and delivered in your unique voice and style.
If you’re a new business owner, you’ve probably heard about the importance of email marketing. But if you’re anything like me, getting a new tool like an email marketing platform set up can be daunting and time-consuming. I know it was something I struggled with when I first started my business. Are all email marketing […]
Starting a health and wellness blog lets you share your knowledge but it also has the ability to turn into additional income. Just HAVING a blog doesn’t mean you’ll earn. It takes some strategy and planning to monetize your health blog. This article guides you on the best methods, like affiliate marketing, sponsored content, making […]
Google gets more than 1 billion health questions every day. So, making your wellness site visible on search engines is very important. A survey by Moz showed 75% of people don’t look past the first search page. This means being on the first page is critical for wellness sites to find their audiences.1 This article […]
Did you know the health and wellness coaching industry grew by 25% last year? With more people looking for health support, it’s key for health coaches to make an impact online to attract more clients.
SEO (Search Engine Optimization) is super important for reaching the right people. It helps health coaches show up better on Google so that more potential clients can find them easily.
Yet, many health coaches find SEO tough. They struggle with keywords, making their site better, getting backlinks, and checking their progress. Without knowing SEO well, it’s hard to find the right clients and grow.
This article will give you 10 easy tricks to boost your SEO. It’s for health coaches who want to ditch the hustle and naturally attract more clients.
These tips will help improve your website, create engaging content, and get noticed online so the right clients can find you.
10 Easy Hacks to Attract More Clients with Health Coach SEO
For health coaches, using smart SEO strategies can lead to more clients. Making your website easier to find can naturally draw more people in.
Here are 10 simple tips to improve your SEO and bring more visitors to your health and wellness business.
Hack #1: Keyword Research – What are Clients Searching For?
Knowing what potential clients are searching for is vital. Use keyword research tools to find the terms and phrases they use.
Figure out which keywords are most important by looking at their search volume and competition.
What you want is keywords that are easy to rank for (low difficulty) and that a lot of people are searching for (high search volume). You can use the free version tools like SEMrush and Ubersuggest or consider using the software I use for all my clients, Hike.
Hack #2: Optimize Blog Titles & Meta Descriptions
It’s crucial to improve your blog titles and meta descriptions for better search rankings. Make your titles catchy, including relevant keywords, to reflect your post’s content.
Also, craft meta descriptions that sum up your blog posts and encourage clicks.
Hack #3: Content is King: Create High-Quality, Engaging Blog Posts
High-quality content is key for SEO success. Write engaging blog posts that are valuable to your audience. This helps you become a trusted expert and attracts more clients.
You can speed up the process with AI, but I suggest HIGHLY editing those posts to sound like YOU and to be unique from other health coaches.
Hack #4: Leverage the Power of Long-Tail Keywords Throughout Your Content
Long-tail keywords are specific phrases that bring targeted traffic.
A short-tail keywords might be “health coach” while a long-tail keyword could be “women’s health coach in Toranto.”
Less people will search long-tail keywords, but you will be more likely to rank for them.
Long take keywords are also ideal when looking for blog post topics.
Place these keywords in your content to boost search rankings. Use keywords that match your potential clients’ specific needs and interests.
Hack #5: Internal Linking: Connect Your Blog Posts for Better SEO
Linking your content internally can boost your site’s SEO. Connect related blog posts and pages. This makes your website structure clearer to search engines and can improve your ranking. I cover this in the blog post checklist and the 15-Day SEO Blueprint.
Hack #6: Optimize Images for Search with Alt Text
Optimizing your website’s images is also important. Use relevant keywords in your images’ alt text. This makes your images more visible in search results and can bring more traffic.
Hack #7: Don’t Forget About Mobile-Friendliness
Ensuring your website works well on mobile devices is crucial. A mobile-friendly site provides a good experience for visitors on any device. This can also improve your rankings in search results.
Hack #8: Build Backlinks: The Currency of SEO
Getting high-quality backlinks is essential for SEO. Earn these backlinks from well-respected websites and influencers. These act like recommendations for your site, improving your search ranking. Aim to create content that others want to link to.
Hack #9: Promote Your Blog Posts on Social Media
Use social media to promote your blog posts. Share your content on platforms like Facebook, Instagram, Twitter, and LinkedIn, and get your followers to share your posts, too. This can increase your site’s visibility and attract more clients.
Hack #10: Track Your Results and Analyze Your Data
Keep improving your SEO by tracking your website’s performance. Use Google Analytics to monitor traffic sources and how users behave on your site. Then, adjust your strategies based on what the data tells you for better results.
Attract More Clients Organically With Your Website
I hope these 10 easy hacks have helped you learn how to boost your health coach SEO so you can draw more clients to your wellness business. By using these strategies, your online visibility will improve.
Doing good keyword research is key. Knowing what potential clients look for helps. You can use these keywords in your site’s content. This will boost your chances in search results.
It’s also essential to create top-notch, engaging content. By offering useful information and solving your audience’s problems, you become an authority in your field. This will bring more clients to your health coaching practice.
SEO isn’t a one-time task. It needs ongoing effort. Keep up with your SEO work and check your results often. This way, you can see what’s effective and what needs tweaking. Doing this ensures your health coaching practice grows by attracting more clients.