for health & wellness brands
the secret sauce
Optimized for Google
“Oh…was I supposed to provide the copy? I didn’t think about that part.”
But your copy is actually the most important part.
The copy (all these words!) on your website plays a crucial role in whether search engines like Google find you. If you’re not using the right keywords in the right places, you simply WILL NOT RANK.
An even bigger problem: if you get people to your website and the copy doesn’t resonate or move your prospect to book a call or buy your service, then it’s just a placeholder.
It’s not building trust. It’s not connecting you to your audience. And it’s definitely NOT CONVERTING.
Not where you want to be.
Most businesses design their websites first, then try to figure out how to fill out those text boxes.
Blinking cursor + empty text box + Chat GPT tab opened = Website copy that doesn’t align with SEO OR and doesn’t convert.
There’s a better way.
Writing your website copy around your SEO strategy simplifies the process and helps you show up in the right places.
“Can’t I just use Chat GPT for this?”
Sure! And then you can look and sound like every other website on the internet! #twinsies
I remember the first time I used AI to write a piece of content for me. First despair (because it’s going to take my job), then amazement (because it’s going to save me so much time).
But now that a few years have gone by, I’m sure you can tell almost immediately when someone uses Chat GPT or Gemini or whatever to write their web pages.
So by all means, if you want to “embark on that transformative journey”, then I won’t stop you. But if you want your website to sound like the unique snowflake that you are, then we’ve got you covered.
Every package includes:
This is for you if:
Not the right fit? If you need design too, my website design packages include all of this copy, plus your design and launch, starting at $4,500.
Strategic keywords.
Only then do we apply the SEO strategy to the copy, so keywords are used naturally in all the right places, signaling to Google that you know EXACTLY what you’re talking about.
Voice & style.
Next, we dive deep into your voice. For some businesses, clear, precise, professional tones are best. For others, light and funny banter is right. This step is all about figuring out what makes your business unique and building it into the language of your website.
Pain points & solutions.
Before anything gets on paper (on screen), I work closely with you to understand your client’s pain points and how EXACTLY you solve them.
(Not a real statistic, but unless you’re willing to do the research and prove me wrong, we’ll keep that number there 😉)
Here’s what just a few of the 40+ companies I’ve worked with since 2019 have to say
When your website is written with intention, you get:
Once your new copy is live, your website is ready to do more:
Email marketing turns visitors into subscribers and subscribers into customers.
SEO blog writing & content strategy builds trust and traffic with 12 posts that answer your ideal clients’ questions before they ever reach out.
Need the design too? Check out our web design packages!
Have questions?
If you’re planning out a new website or already have a website in place that needs a little copy refresh, this is the package for you! It’s also great for web designers who want to include more powerful copy in their design packages.
I got you! I’ve written for all of the above (actually not the baton twirler but if that’s what you need, I’ve got you!), plus several other industries. It’s kind of like a superpower I have….Ok, but actually it all goes back to the research.
Before I write anything, I spend hours reading articles and books, watching YouTube videos, and examining recent studies to make sure that I fully understand your industry and your unique approach. And I have the best resource – YOU! Because you ARE the best in the business, right? That’s why we have the onboarding call 🙂
Before anything is published, you’ll review the copy to make sure it’s aligned correctly with your offer and that it reflects your voice and branding.
You will receive a Google Doc containing each page of copy, along with specific instructions on how to format it for your website to ensure it is optimized for search engines. Once you’ve added the copy to your website, we can run a final audit to verify that nothing was missed.
No. This package includes the SEO Strategy and SEO copywriting. It is all delivered in a Google Doc with specific instructions on how to publish it, plus a recorded video to help you ensure it’s formatted correctly on your website.
You will have the opportunity to request up to 2 revisions per page, with 15 days to communicate the need for them.
Not in this package, but my blog post package is a great next step once your copy is live.
From our first call to our final goodbye, we’ll work together for up to 60 days. In most cases, rough drafts are ready within 3 weeks.
Website copywriting starts at $2200. It includes an SEO strategy, a free branding session, up to five pages, and 2 revisions.
I sure do! And I even offer special pricing for my partners. Just fill out my contact form and let me know what you’re looking for, and I’d be happy to connect to see if we’re a good fit.
